How to Add a Store
Learn how to connect your Shopify store to TrackFlow and start tracking customer journeys from ad click to sale.
Prerequisites
- A TrackFlow account (sign up at trackflow.io)
- Access to your Shopify store admin panel
- Store URL (e.g., mystore.myshopify.com)
Step 1: Navigate to Stores
From your TrackFlow dashboard, click on Stores in the left sidebar, then click the Add Store button in the top right corner.
Step 2: Select Platform
Choose Shopify as your e-commerce platform. TrackFlow currently supports Shopify stores with more platforms coming soon.
Step 3: Enter Store Details
- Store Name: A friendly name to identify your store in TrackFlow
- Store URL: Your Shopify store URL (e.g., mystore.myshopify.com)
- Currency: The primary currency used in your store
- Timezone: Your store's timezone for accurate reporting
Step 4: Add Tracking Pixels
After entering store details, you can add tracking pixels for the advertising platforms you use. Click Add Pixel and select from:
- Meta (Facebook/Instagram)
- Google Ads
- TikTok
- Snapchat
- X (Twitter)
For each pixel, you'll need to enter your Pixel ID and Access Token. See our pixel setup guides for detailed instructions on obtaining these credentials.
Step 5: Complete Setup
After adding your pixels, click Complete Setup. You'll be taken to the Setup tab with instructions for:
- Installing the browser pixel in Shopify
- Configuring webhooks for server-side tracking
- Testing your integration
Pro Tip
Start with just one pixel (we recommend Meta) to verify everything is working before adding additional ad platforms. Use the "Test" button to send a test event and confirm data is flowing correctly.